Google Local Services Ads
The top spot on Google - and you pay per lead.
Local Services Ads appear above regular search ads for many home-service searches, show a Google trust badge, and charge per lead rather than per click. Getting verified and keeping costs under control takes work. We handle setup, verification paperwork, profile optimisation, budgets and disputing leads that don't qualify.
Who it's for
A good fit if you are…
- Plumbers, HVAC, roofers, electricians and other trades in eligible categories
- Businesses that want leads without paying for every click
- Owners who started LSA but find it confusing or expensive
What's included
What google local services ads with Gohar Media covers.
Eligibility & setup
We confirm your category and area are supported and build the account correctly.
Verification support
Guidance through Google's background, licence and insurance checks for the Google Guaranteed or Google Screened badge.
Profile optimisation
Service types, areas, hours, photos and reviews set up to win more placements.
Budget & bidding
Weekly budget and bid adjustments based on the leads you actually want.
Lead disputes
We flag and dispute leads that don't qualify - wrong service, out of area, spam - so you aren't charged for them where Google allows.
Works with Google Ads
Coordinated with your search campaigns so the two don't compete.
What we do
How the work runs, step by step.
- Week 1
Check eligibility
Your trade, service area and current reviews.
- Weeks 1–3
Verify & build
Account setup and Google's verification process.
- Once verified
Launch
Budget, service areas and job types switched on.
- Ongoing, weekly
Manage
Lead review, disputes and budget changes each week.
Reporting
What you'll see each month.
Plain-English reporting on what was done, what it cost and what came in - so you always know where your money is going.
- Leads received and charged
- Leads disputed and credited
- Cost per lead by job type
- Budget and coverage changes
- No long-term contracts
- You own your accounts
- Reply within one business day
Questions
Straight answers.
Is every business eligible?
No. Local Services Ads are only available for certain categories and locations, and Google runs its own background, licence and insurance checks. We'll confirm eligibility before you commit to anything.
Do you control how much a lead costs?
Google sets lead prices by trade and market. We control budget, service areas, job types and disputes - which together have a big effect on what you end up paying.
How long does verification take?
It varies and depends on Google's checks and how quickly documents are provided. We'll keep it moving and tell you honestly where it stands.
How much does it cost?
It depends on your goals, market and what's involved, so we don't publish one-size-fits-all prices. After your free audit or consultation you'll get a clear proposal with exactly what's included - no hidden setup fees. Advertising spend is always paid directly to the platform from your own account.
Is there a long-term contract?
No. Standard engagements are month-to-month with 30 days' notice. (Founding Partners start with a 3-month initial term in exchange for their introductory rate.) You always keep ownership of your ad accounts, data and website.
What happens after I request a free audit?
Within 48 hours you'll receive a personalised video walkthrough of your website, advertising, Google presence and competitors, with the opportunities we'd prioritise. There's no obligation.
Often paired with
Your Next Opportunity Starts Here.
Let's identify where your business can grow and build a strategy around the opportunities that matter.